Working With Startups

Venture Capitalist Jasmine Robinson on Sports Trends — at Home and at the Stadium

Tracking Disruption in Sports at an Indianapolis-Based Techstars Accelerator

dolepineapple-wikicommons-Ramon FVelasquez

Dole’s Sustainability Promises Depend on Fresh Innovation

ExxonMobil Exec on the Three Questions Startups Should Be Asking Corporate Partners

FM Global VP Shares Tips for Nailing a Startup Partnership

Venture Capitalist Jasmine Robinson on Sports Trends — at Home and at the Stadium
Tracking Disruption in Sports at an Indianapolis-Based Techstars Accelerator
Dole’s Sustainability Promises Depend on Fresh Innovation
ExxonMobil Exec on the Three Questions Startups Should Be Asking Corporate Partners
FM Global VP Shares Tips for Nailing a Startup Partnership

The best large companies are developing new skillsets related to working with startups. These range from participating in accelerator programs to holding hackathons to creating new investment funds to simply assigning an executive to be a visible point of contact — an ambassador to the startup ecosystem.

Not all of those approaches will work for every company, and doing all of them at once is a recipe for disaster.

A good starting place in this topic area is our 25-page research report, "Startup Engagement: Best Practices for Large Organizations."

PepsiCo’s Demand Accelerator Takes Consumer Insights to Next Level

The Global SVP and Head of PepsioCo’s Demand Accelerator program discussed the efficacy of the Demand Accelerator, the specific data PepsiCo uses, consumer trends in the food and beverage industry, and more.

Why CVS Created a Dedicated Venture Fund

During the COVID-19 pandemic, healthcare providers around the globe sought digital solutions, and patients sought at-home options for what would have been in-person visits.

Co-Creation Tips from P&G’s 6-Year-Old Venture Program

When Leigh Radford started the venture creation unit inside Proctor & Gamble, she was tasked with creating the next billion-dollar business for the personal care company. “I’m a very big believer…[in] learnings ahead of investment, and that has really treated us well to make sure we’re not over-invested in things where the learnings aren’t solidified.” More insights from Radford inside….

How Intel Gets New Tech Ready for the Olympics

How do you teleport two years into the future, and determine what will still seem cutting edge? That was the mandate given to the Olympic Technology Group at Intel…

Inside InnovationX, Airbus’s Fully Autonomous Innovation Arm

At InnovationX — an innovation business unit of aerospace giant Airbus — about 60 globally distributed team members operate almost entirely autonomously, according to the group’s leader Christian Lindener. Senior leaders only get involved at roadblocks.

Cracking the Contract Conundrum

Nikhil Gargeya and Diana Joseph provide a framework for getting past the initial conversation into concrete action when it comes to large companies partnering with startups.