One Quick Thing Logo

Go For Launch

A Live Startup Demo Series

Go for Launch is a live webcast designed to give corporate professionals exposure to promising startups. Each episode features three startup demos in 30 minutes. After each demo, the audience and a guest expert ask a few quick questions — then we’re on to the next startup.

If you’d like to learn more about one of the startups, or see a more detailed demo, you can stick around to join them in our virtual “hallway” afterward for another 5, 10, or 20 minutes. Participation is free for startups and audience members. Startups do not get a list of audience members — but audience members will get contact info so they can reach out to startups that may be relevant to their organization. (Interested startups can apply to demo here.)

Thanks to our sponsor, Silicon Valley Bank.

Silicon Valley Bank

Upcoming Episodes & Guest Experts

October 30, 12:30-1:00 PM ET — Guest Expert: Nico Arcino, Senior Director - Strategic Partnerships, Kaiser Permanente

Presenting Startups

  • Rendever: Rendever is overcoming social isolation through the power of virtual reality and shared experiences. Rendever’s resident engagement platform has been used by hundreds of staff members and provided more than 650,000+ experiences to tens of thousands of residents.
  • Spatio Metrics: Spatio Metrics provides a space planning and communication toolkit that saves countless hours of manually evaluating your company’s return-to-office strategy. Learn more about how their spatial analytics streamline decisions and help communicate a plan for your post-COVID-19 workplaces.
  • Bedestrian: Bedestrian's B1 robot delivers medical supplies, pharmaceuticals and interacts with medical staff and patients to enhance the hospital experience.
Sign up to participate

November 6, 12:30-1:00 PM ET — Guest Expert: Brian Tilzer, Chief Digital and Technology Officer, Best Buy

Presenting startups:

  • Kura: Kura seeks to enable broad adoption of wearable augmented reality with superior technology to change the way people work, play, learn, and connect. Kura makes the widest field-of-view and lightweight AR headset, for the masses.
  • Bitreel: Bitreel creates a photorealistic digital twin of stores so shoppers can easily navigate through stores on desktops or mobile devices. These visuals are complimented with ambisonics and haptics to create an immersive experience.
  • Thimble: Thimble provides live and on-demand robotics and coding classes for students in grades 4-12. These weekly one-hour classes are taught by tech professionals.
Sign up to participate


November 13, 1:30-2:00 PM ET — Guest Expert: Atif Rafiq, President/Customers, Commercial & Growth, MGM Resorts International

Presenting startups:

  • Hydrow: Hydrow re-engineers the rowing machine and makes each stroke feel like you’re out on the water. Then, their team built an immersive experience around it, including visuals from places to row around the globe.
  • Crayon: Crayon is a market and competitive intelligence company that enables businesses to track, analyze, and act on everything happening outside their four walls. Crayon's real-time insights platform enables sales to win more deals, and inform strategy to build and launch winning products.
Sign up to participate


Other Key Details

  • The presenting startups are all at a stage where they are ready to pilot test or deploy their products with customers (these are not “cocktail napkin” concepts seeking to raise money).
  • We curate the startups so they have broad applicability to multiple industries. While we intend to focus primarily on B2B startups, we will include consumer startups on occasion.
  • Startups need to be newly-launched, or have a major new feature that has launched, in the current quarter.
  • Each episode features a “Guest Expert” who will lob questions at some of the startups, and share their take at the end of the webcast.

Other IL Webcasts

  • OneQuickThing_ftimage copy

    One Quick Thing: IL’s Live Zoom Meeting


    Join us for a half-hour Zoom meeting to talk about what’s happening right now in the world of corporate innovation.

  • puzzel_solutionset_featimg

    The Solution Set


    This episode takes place Friday, May 29th at 12:00 PM ET, and features Owen Rogers, Melanie Bell-Mayeda, and Carl Fudge of IDEO, the global design company.

  • video—unsplash

    Innovation Leader Master Classes


    Our team regularly hosts live conference calls and webcasts for our members on topics of interest. That includes our Master Classes with innovation experts.