In April 2020, we began planning this research initiative, CxOs and Innovation. It will consist of two mini-reports, interviews with corporate leaders, and thought leadership essays by our sponsor, KPMG LLP. The objective: to be helpful to C-Suite leaders and those professionals responsible for driving innovation inside large organizations.

Our data found that in the majority of large organizations, the role of the innovation leader is changing and evolving in 2020. But it is also being clarified: innovation, transformation, and digital initiatives must generate revenue, help reduce costs, or elevate the brand — or their days may be numbered.

This report was produced by InnoLead and sponsored by KPMG LLP.

Video: How are Large Companies Allocating Resources to Innovation?

Sample Data