What happened to ‘Team Tomorrow’ at WD-40

Our latest Innovation Leader Live call featured Graham Milner of WD-40 talking about how the publicly-traded San Diego company with the iconic blue-and-yellow cans has grown beyond a single product. In particular, Milner discussed the life and death of “Team Tomorrow,” which was formed by the CEO in 2002 to explore new product opportunities, and where innovation lives at the company today.

This call was hosted by Saul Kaplan, founder of Business Innovation Factory, an Innovation Leader supporter. Complete audio and highlights of the conversation are below. You can click the “down arrow” to download an MP3 file for later listening.

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