Resource: The Barriers to Innovation in Large Companies, and How to Overcome Them
Former Innovation SVP and Chief Customer Advocate, Transamerica
In the quest for business transformation, the pull of the status quo is strong. Any sufficiently new or different initiative will meet resistance that can prevent it from moving forward. Often, the source of resistance is unforeseen, misunderstood, or even insurmountable.
Building a successful and enduring innovation program requires that you identify the barriers that may inhibit progress — ideally, before you smash into them at full speed. Which barriers present themselves, and when, will vary, but efforts to predict and mitigate the key barriers can make the business less resistant, and more accepting of innovation.... continued ...