April 4th at 12 PM ET: How can innovators beat the odds — and create more winners?
For our next InnoLead online event, we’ll be joined by Stuart Jackson and Ilya Trakhtenberg, the co-authors of the new book Predictable Winners: A Handbook for Developing, Forecasting, and Launching New Products and Services. In it, they address the challenge that 80-90 percent of new product and service innovations fail. They say these odds can be improved with a leadership mindset that manages uncertainty through a systematic approach at each step of the innovation journey. We’ll dive into their ideas in our April conversation — including the biggest pitfalls to avoid.
Filling out the form below will direct you to a calendar invite for the event.
