Articles & Case Studies by Industry


The PGA’s First-Ever Chief Innovation Officer, Arjun Chowdri, Shares His Agenda for 2019

The PGA of America represents 29,000 golf industry professionals and also runs some of the top golf championships, like the Ryder Cup and the PGA Championship. We talk to the trade association’s Chief Innovation Officer about his plans for helping it become “a catalyst to bring innovation into the golf industry.”

Inside the Rock & Roll Hall of Fame’s Transformation

Cleveland’s Rock & Roll Hall of Fame was hardly an ancient institution when Greg Harris took over as CEO in 2013. The building opened in 1995, and the nonprofit foundation behind it was formed in 1983. But upon taking the reins, Harris felt it was time to rethink the way that visitors experienced the Rock Hall itself. That meant reassessing everything from the menu in the café to the policies governing photography to the amount of live music performances that take place in and around the building. We spoke with Harris about what innovation means to his organization, a nonprofit that employs about 140 people, as well as how he measures its impact.

Inside the ‘Near-Future Sensing Team’ at UNICEF

As part of the United Nations, UNICEF works to provide resources to the world’s most marginalized children. The organization was started 70 years ago, and now employs 12,000 people in 190 countries. But it wasn’t until 2007 when Fabian and Erica Kochi, who is now in charge of private sector partnerships at UNICEF, founded the organization’s Innovation Unit. We spoke with Fabian about innovation at UNICEF and how the venture fund operates.

Photos: Inside the Hatchery, the innovation lab at AARP

As part of our next Field Study learning expedition, we’ll visit the Hatchery, the innovation lab at AARP. AARP is not only one of the largest nonprofits in the country, but it’s also one of the biggest insurers and magazine publishers. We talked about what happens inside the Hatchery with Andy Miller, the SVP for Innovation and Product Development at AARP.

How the Sierra Club is broadening its digital reach

In his first five years at the Sierra Club, Chris Thomas has advocated for building new digital platforms and introduced a start-up-like culture of testing and experimentation.

Setting innovation goals at the American Cancer Society

The American Cancer Society’s new Managing Director of Product Innovation talks about building an innovation team, setting goals, and collaborating within a large non-profit. Includes slides…

Naomi Fried: My 3 highest-impact programs

Three years into the job, Naomi Fried, the Chief Innovation Officer at one of the world’s top pediatric medical centers, reflects on the three initiatives that have moved the needle most. Fried also offers a look at her annual innovation progress report.