Articles by Industry

How the Brazilian Aerospace Firm Embraer is Pursuing Disruptive Innovation

David Rottblatt of the EmbraerX, a disruptive innovation team at the aerospace firm Embraer, explains how the team is set up — and some of the initial projects they are working on, including a collaboration with Uber. Includes a half-hour of audio...

GE VP: ‘The Way We Sold in the Past Isn’t Going to Work in the Future’

When most large companies use the word "innovation," they're talking about new products, services, technologies, or business models. Changing how they sell is often the last thing they mean. GE Vice President Cate Gutowski thinks that's a big mistake. She explains inside...

How the United States Marine Corps is Accelerating Tech Acquisition and Embracing the Maker Movement

The United States Marine Corps works under an incredible imperative to continuously innovate for the purpose of securing our nation. However, it is also faced with the challenges of being a 242-year-old organization of over 300,000 “employees.” As part of our IL Live series of conference calls, Capt. Christopher Wood discussed some of the key inflection points in the Marine Corps’ history of innovation, and how the Corps is looking to foster the spirit of innovation today.

Northrop Grumman exec on how innovation, R&D, and business units can ‘increase awesome’

On a recent conference call, Kevin Parsons, the Director of Innovation and Transformation at $23 billion defense and aerospace giant Northrop Grumman joined us to explain how his innovation group is influencing the culture and bringing business units into its process — without antagonizing the R&D folks. Includes 30 minutes of audio....

Moonshots, roof shots, and failing forward: Google and XPRIZE execs on enabling big breakthroughs

"We distinguish between 'roof shots' and moonshots," says Google X executive Hans Peter Brøndmo. "You could say, 'If I wanted to get up on the roof of this building, I could come up with a really innovative solution. I might actually technically, be closer to the moon, but I didn't do anything to get to the moon.' More insights from Brøndmo and XPRIZE CEO Marcus Shingles inside, from a session held at the inaugural Harvest Summit...

Innovation lessons from Airbus’ foray into 3D-printed electric motorcycles

One expects to hear about sleek new cabin designs or fuel-efficient aircraft from the $70.5 billion Airbus Group. So heads turned when the aerospace giant introduced the world’s first 3D-printed motorcycle in May. The story of the how and why Airbus brought the bike to market offers useful lessons for other large corporations.
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