Master Class: Building Your Storytelling Capability

Join us Thursday, August 9 from 1-2 p.m. for a Master Class focused on storytelling skills for corporate innovators.

Stories can entertain, advance ideas and values, win resources, and cut through media clutter, but storytelling can also be a capability that helps organizations navigate treacherous waters. Tune in to hear author Evan I. Schwartz, Innosight’s Director of Storytelling and the author of several award-winning books, illustrate a framework for honing your personal storytelling skills with an eye toward building a company-wide culture of communicating the way it’s done in mythology and the movies.