Ideation, Prototyping & Pilots

Leveraging the Power of Crowds to Enhance Design Thinking

By Daniel Seewald, Contributing Columnist and Former Head of Worldwide Innovation, Pfizer2018-08-22T12:01:00

Daniel Seewald, Senior Director of Worldwide Innovation at Pfizer

Crowdsourcing should take place before a design session, contends Pfizer exec Daniel Seewald. In fact, it can be the difference between a mediocre session and a high impact one.

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