How a startup partnership gave Kwikset a lead in smartlocks
By Stephen Ellison, Contributing Writer
How does an established market leader stake out a prime position in an emerging product category?
Executives at Kwikset, a maker of locks and door hardware, had long felt that the humble brass key might be on its way to obsolescence. But touchpads with secret codes hadn’t really taken off. It took a partnership with a startup to help Kwikset develop a product that allows smartphones and door locks to work together seamlessly — one that beat several similar ideas to market.... continued ...